Aminata Sougou

Head Of Strategy, myAgro

With over 15 years of experience in strategy and analytics, Aminata Sougou helps organizations in both private and public sectors achieve impact through well-structured plans and sustainable solutions. As the Head of Strategy at myAgro, she leads the development of initiatives to reach smallholder farmers, especially women, through human-centered design, gender inclusion and behavior-based solutions.

 

By Aminata Sougou

Blog

Out of the Norm: myAgro Breaks Down Barriers to Serving Rural Women

Gender norms often prevent rural women in Senegal from accessing financial and agricultural services. Pilot projects by CGAP and myAgro are providing insights into how companies can better serve rural women by addressing these norms.