Mark Pickens

Mark Pickens is a Director of Emerging Market Solutions at Visa Inc. He’s based in Kigali, where he is part of the team working on the launch of an interoperable mobile money ecosystem in Rwanda. Mark joined Visa in 2011 with a decade of experience designing financial products geared to reaching unbanked consumers. Prior to Visa, Mark helped design and launch CGAP’s Technology Program which was one of the earliest socially-motivated investors at the nexus of electronic delivery channels and financial services for unbanked consumers. He has consulted to banks, mobile network operators, microfinance institutions, and technology start-ups in two dozen markets. His work is quoted in Wired, The Economist and The Banker, and he has instructed on microfinance at Wharton School of Business and Johns Hopkins. Pickens studied at the Institute of Design at Stanford University and holds a Master’s from Columbia University. He has lived and worked extensively in Africa and Asia, and is currently based in Rwanda.

By Mark Pickens

Blog

Focus on Product, Pricing and Agents to Drive Adoption

CGAP’s Branchless Banking Database synthesizes a mass of data into a short 12-image “story” about what branchless banking is and the key hurdles we face in 2011. We’ve converted that into a three-part series, which we conclude today.
Blog

Branchless Banking Has a Volume Problem

CGAP’s Branchless Banking Database synthesizes a mass of data into a short 12-image “story” about what branchless banking is and the key hurdles we face in 2011. We’ve converted that into a three-part series, which we continue today.
Blog

Which Way? Mobile Money and Branchless Banking in 2011

There was much movement in 2010 at the intersect of technology and access to finance for the poor. CGAP’s new Branchless Banking Database synthesizes a mass of data into a short 12-image “story” about what branchless banking is and the key hurdles we face in 2011. The focus is on mobile phones, but we quickly add that some of the most interesting work is still being done with debit cards and even simpler technologies, such as bar codes.
Blog

Mobile Money in mHealth

While most mHealth opportunities in developed countries tend to focus on reducing costs, mHealth in poor countries is often tackling the much more basic question of access.
Blog

CGAP Releases Agent Management Toolkit

CGAP’s Agent Management Toolkit aims to demystify the process of building a viable agent network. The toolkit is based on more than a year of research that yielded data on more than 16,000 agents with institutions in Brazil (Banco do Brasil and Banco Postal), India (EKO and FINO), and Kenya (M-PESA).